Denim aficionados looking for a place to buy denim in Jakarta should look no further than Standard Denim Supply Co. Opened in 2010 in the upscale shopping mall Plaza Senayan, the store offers a good mix of labels that are more accessible in terms of price and more fashion forward in terms of styles. They have brands like Nudie, Cheap Monday and Naked and Famous for those into slimmer cuts. Those looking for something more workwear-oriented would be pleased that they carry Lee 101 and Wrangler Bluebell. Indonesia-made goods can also be found here through their own line of footwear Pvblic Affair and some local streetwear labels.
Although the brands they carry aren’t considered serious enough for true denim enthusiasts those that are will be pleased that they offer services for hemming and repairing jeans using Union Special machines. The guys at the store also told me that they are currently restoring a Singer machine that would allow them to weave over a ripped area and not just simply covering it up with a regular patch as most jeans repair shops would do. Aside from the machines they also have a variety of thread colors to choose from. All this goes to show that the guys behind the store run their business seriously.
Standard Denim Supply Co. is located in Plaza Senayan, Jakarta, Indonesia.